The Bilingual Schoolhouse Brand & Website

about the project

scope: Branding, SEO, COPY & Website design

brand words: Playful, Colorful, imaginative, Friendly, Welcoming

This project was especially meaningful, as my son attended The Bilingual Schoolhouse just before the pandemic. When the school temporarily closed during lockdown, the director reached out to explore how we could bring their curriculum online. Their original site lacked e-commerce functionality, and no formal brand had been established yet.

We started by creating a visual identity that felt playful and engaging—designed for both kids and their parents. The brand features a muted primary color palette and a logo with subtle symmetry to represent the school’s bilingual focus (Spanish & English). The hand-drawn-inspired shapes add a touch of whimsy, while the circle surrounding the monogram symbolizes unity, earth, and love. The final website is bright, user-friendly, and built to support both in-person learning and digital content offerings.

The Bilingual Schoolhouse Playroom Mock Up.jpeg
The Bilingual Schoolhouse Logo Mock Up.jpeg
The Bilingual Schoolhouse New Card Mock Up.jpg

LET'S WORK TOGETHER

/

LET'S WORK TOGETHER /

Previous
Previous

The Succulent Shop