Cate Chiropractic Brand & Website
about the project
scope: Branding, SEO, COPY & Website design
brand words: Clean, Professional, Wellness-Focused, Approachable
Cate Chiropractic, a trusted Tulsa-based practice serving the community since 1986, initially approached me for a new website and updated branding materials. Recognizing the importance of local visibility, we incorporated SEO strategies to enhance their online presence. For the branding, we were not tied to their original logo. The owner was okay starting with scratch. So, a spine icon was introduced, accompanied by custom icons representing various patient services, reinforcing their commitment to comprehensive care. The website, originally built on Squarespace 7.0, was later overhauled to 7.1 to improve functionality and user experience. We added new service pages, refined the copy, and ensured the design remained clean and mobile-friendly. The updated site not only reflects Cate Chiropractic’s professionalism but also supports their mission to provide personalized, effective chiropractic care to the Tulsa community.
